Saturday, 14 April 2012

Ben Watts + 3x1 for Twin Magazine Blog


As if skateboarding wasn’t cool enough, bespoke denim label 3×1 has added an extra chill factor to the sport through its collaboration with NY-based photographer Ben Watts.
Founded by Scott Morrison of Paper Denim & Cloth and Earnest Sewn, the brand has created Ben Watts + 3×1, a collection of limited edition skateboards with designs featuring Jessica Hart, Lake Bell, Elsa Hosk, Behati Prinsloo and Chanel Iman in the label’s tailor-made pieces on Watts’ signature diamond motif and Hipstamatic lens backgrounds.
With all proceeds going to charities such as Studio in a School, Food on Foot, Polaris Project, Goods for Good and Keep A Child Alive, there’s no excuse not to add to your collection of decks. Even those of us with two left feet needn’t miss out; these skateboards also make for a pretty stylish wall decor.

The full article is available to read here.

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